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Lilly Gummy's is one of the only New York City based companies that produces legal 100% Vegan THC and CBD gummies. Lilly's mission is to help provide an alternative supplement to managing pain, nausea, and other symptoms associated with certain medical conditions and is intended for medical use only.   

 

The owner and founder of Lilly's Gummy's is a longtime resident of NYC as well as a recovering cancer patient.  In our sit down he only had a few request and that was to have some type of connection to NYC and make it stand out! He also mention he was a Dj for many years in the early 90's and always loved the graffiti/grunge era. 

 

I ended up using a graffiti style font and then in procreate I drew in some dripping paint to give a little more of a fresh spray paint feel.  Next I added "Vegan Gummy's" as a subheading since vegan is one of Lilly's main selling points.  For the 6 different flavors of gummy's I wanted to make each one a little different than the next. So I chose a color and theme that you would associate with each flavor.  For the background I chose a close up picture of a flashy gold bar which is meant to give off a Gold Seal of approval.

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Procreate

Illustrator

Photoshop

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